XS Sports has become POWA Gym

XS Sports is now POWA Gym

A new name. Nearly 20 years of experience behind it.

After trading as XS Sports since 2007, we're excited to introduce the next chapter of our business: POWA Gym.

For almost two decades, XS Sports has supplied fitness and home gym equipment to customers across the UK. During that time, our product range, our customers and the home fitness market have changed enormously.

In 2026, we decided it was time for our brand to evolve too.

XS Sports is becoming POWA Gym.

This is a rebrand — not a change of company, ownership or the team behind the business.

Why are we changing from XS Sports?

When XS Sports was established in 2007, home fitness looked very different.

Over the years we've sold a broad range of fitness equipment, but the business has increasingly developed towards what we know best and where we see its future: high-quality strength equipment for serious home gyms.

Cable machines, functional trainers, leg machines and substantial strength equipment now form the heart of our range.

We wanted a name and identity that better reflected that direction.

POWA Gym is that next step.

It gives us a stronger, more focused brand while allowing us to build on nearly 20 years of experience gained through XS Sports.

Is POWA Gym a new company?

No.

POWA Gym is the new trading identity of the same business behind XS Sports.

The people behind the business haven't changed. We're still the same UK family business, and we're still here to support the customers and products we've looked after under the XS Sports name.

Think of POWA Gym as the next chapter of XS Sports, rather than a new business replacing it.

What happens to existing XS Sports customers?

Nothing changes with your existing purchase.

If you bought equipment from XS Sports before the rebrand:

  • Your existing order remains valid.
  • Your warranty remains valid.
  • We will continue supporting XS Sports products.
  • You can still contact us for replacement parts or product support.
  • You do not need to register again or take any action.

You may have an invoice, manual, product or previous email carrying the XS Sports name. That's completely normal.

POWA Gym is the same business and we'll continue to look after you.

What is changing?

You'll gradually see POWA Gym replace XS Sports across our website, products, packaging, manuals, customer emails, social media and advertising.

Our new website is powagym.co.uk and our customer service email is support@powagym.co.uk.

The transition will happen progressively, so for a while you may still see the XS Sports name on some existing products, manuals or packaging.

What's staying the same?

The things that matter.

The same business.
The same team.
The same customer support.
The same commitment to our customers.

Behind the new POWA Gym name sits the experience we've built since 2007.

We're proud of what XS Sports has achieved. The move to POWA Gym isn't about forgetting that history — it's about building on it.

The next chapter

POWA Gym represents a clearer direction for the future.

We're focusing increasingly on equipment that allows customers to create genuinely capable gyms at home — with robust construction, serious functionality and the kind of training options traditionally associated with commercial gyms.

We'll continue developing our product range, improving existing equipment and using everything we've learned through almost two decades of XS Sports to make POWA Gym better.

To everyone who has bought from, recommended or supported XS Sports since 2007:

Thank you.

We're incredibly grateful to have you with us for the next chapter.

Established in 2007 as XS Sports.

Evolving in 2026 as POWA Gym.

Train without limits.